Blogging at the initial stage is so much fun but as time goes on, especially when you want to stay relevant plus monetize your blog, you start to encounter some of the challenges most bloggers face, especially when you’re no longer blogging just ‘for fun’…
I have experienced and I’m still experiencing some of these things and with common sense and research, I have found solutions to these challenges most bloggers face and decided to share.
Hopefully, I personally will implement most of these solutions as well and kick-start my blog all over again.
Let’s get right into it shall we. First and most important challenge most bloggers face is:
Finding your (right) niche: In simple terms niche means the general topic matter that you write about. It’s the passion or main theme of your blog. When you have a niche, all your posts revolve around that main theme, and that’s essentially all you talk about.
You might roll your eyes thinking ‘oh how boring’, but truth is, knowing your niche means you have an authority in that field.
If your posts provide some sort of answer or meets the need of your audience (based on your niche), they will keep coming back for more (or if your blog is generally entertaining in a good way).
Having a niche keeps you on track.
- It helps you know and grow your audience
- You can monetize your blog off your niche and
- Overtime makes you an expert in your field.
Quality Content And Consistency: This is probably the problem that most bloggers struggle with. ‘How to publish new content consistently’.
Truth is, all bloggers are to write posts and share them on a fixed schedule and not just when they feel like it.
Some ideas for blog posts come to us randomly which is fine. Those ideas can be jotted down and then fleshed out much later and scheduled to be posted on a set date at a set time. Simply find a posting schedule that works great for you and go with it.
You should create a content calendar and fill it up with post topics you want to cover.
Poor Blog Traffic: Every blogger wants good traffic and for some it’s a huge struggle. This doesn’t necessarily mean your content isn’t good enough, it might just mean you’re not promoting your blog (post) well enough.
There are several methods bloggers can adopt to boost their traffic and one of them is guest writing (on an established blog). This allows you tap into the audience of the blog and established traffic, as well as benefit from the back links.
Another method is sharing on social media.
Related post – CAG Workshop
SEO: The is one of the biggest challenges bloggers face. Getting organic traffic is very important and If you take care of that from the get go, it would be the best thing you do. Understanding SEO is paramount and I would be more than glad to teach anyone who wants to learn for a tiny fee.
I’ve handled two classes on the TBA group on SEO.
Monetizing your blog: Many bloggers look for a way to monetize their blogs especially when they feel they have decent traffic and returning audience.
once your blog has become an established site, you can monetize via
- Affiliate marketing.
- Curated content for brands
- Sell digital products
- Google Adsense
- Paid Reviews
- Private forums and so much more.
Poor or no reader interaction: Trust me when I say this sucks big time. After spending hours drafting and promoting a post, all you get in the comment section is a loud echo.
This could be very discouraging for bloggers but it could mean that your readers could not relate to your content or it wasn’t engaging enough or there is a lack of readers community.
You should respond to comments and also leave a call to action on your posts when you can.
Are you a blogger faced with similar challenges or different types? Please share in the comment section below.
Thinking of starting a blog and you have questions, you can ask them in the comment section as well or send me an email on firstname.lastname@example.org
I can honestly relate. Its so hard continuing when you’re faced with all these challenges, currently poor traffic and SEO is my headache. Good thing I love what I do
Loving what you do is very important as it helps you get going even when you don’t feel like it. If you like, I could give you some pointers on SEO and blog traffic.
Beautiful read. My major problem too is traffic. Please how does this SEO thing really work. Tried understanding it a lot of times but it sounds like rocket science.